ProNavigator

ProNavigator’s leading conversational AI platform helps answer your insurance-related questions faster

One of the most commonly asked insurance questions is: ‘Am I covered if…?’ – and often the person asking the question will wait on hold for as long as an hour before being helped. Joseph D’Souza, Founder, and CEO of ProNavigator started his company out of personal frustration after being kept on hold for over an hour with his former insurance companies. ProNavigator is working to streamline the customer service process by developing a natural language processing AI system to handle inquiries.

Built for insurance companies, their chatbot can engage with and answer questions from a customer, or take that customer’s information and add them to a waiting list that will be addressed. Their bot, which is leveraging natural language processing and is trained for insurance, is able to process and understand what a customer is saying and what they want via chat. ProNavigator’s next step is to build out their platform to be able to handle email and voice interactions. This will cut down on wait times and streamline the whole process by removing the simple questions from the long queue of complex queries.

“Customers like myself are expecting an on-demand experience where we get instant responses both in terms of buying and service. We’re living in a world where Uber promises a car is going to arrive in three minutes and it does, and I think customers in every industry are expecting this same kind of on-demand experience.” – Joseph D’Souza, Founder & CEO, ProNavigator

Joseph stated that he wouldn’t have made it where he is without the talent and entrepreneurial spirit found in Waterloo. Before immigrating to Canada from India five years ago, Joseph had already founded, built, and sold another business. After moving to Canada, he decided that Kitchener/Waterloo was the best place for him to start a business because the area’s growing resources and network for entrepreneurs appealed to him.

For any up-and-coming entrepreneur, Joseph’s advice is to learn to sell. He learned to sell from a very early age – as young as 13 – and said the biggest lesson he learned from that is that people aren’t going to pay for something they don’t want. As simple and common sense as that sounds, you have to make sure you’re creating a product that your customers want to buy. He also advises that as a founder you should personally make the first 10-20 sales to ensure that no valuable customer feedback gets lost in between team members. This will reinforce your ability to make use of customer feedback and ensure your product is something people want to buy.